AVEDA
Championing environmental responsibility, AVEDA belives in choosing solutions for the three homes you have in the world: your body, the people you love and the planet you live on. Founded by Horst Rechelbacher, an award-winning celebrity hair stylist turned holistic beauty pioneer, AVEDA benefits from world-leading expertise in high performance, sustainable scalp and hair care. Rooted in nature and Ayurvedic traditions, the finishing touch of every AVEDA product is a naturally derived* plant and flower essence, so you can experience a relaxing aromatherapy moment every wash day.
Crafted with care for you and the planet, AVEDA has been a force of nature since 1978. From strengthening natural shampoos and leave-in conditioners to deep cleansing scalp treatments, every formula from AVEDA is up to 98% naturally derived, cruelty-free, sustainable and 100% vegan. Look to our bestselling Botanical Repair™ range to strengthen and protect damaged hair, Be Curly Advanced™ hair products to condition and define curls, coild and waves, and Scalp Solutions formulas to improve overall hair health.
*Ex-vivo testing of Miraculous Oil on tresses vs unwashed hair.
**Per ISO 16128 standard, from plant sources, non-petroleum mineral sources, and/or water.