BENEFIT


Benefit is BIG on brows – they’re the No.1 premium brow brand in the UK.* So if it’s brow-fection you’re looking for, their bestselling Gimme Brow+, Precisely My Brow Pencil or Goof Proof Eyebrow Pencil are the must-have products in anyone’s make-up bag.


Benefit are the UK’s No.1 prestige mascara brand.** Try BADgal Bang for lash volume, Roller Lash for the ultimate flirty lash curl and They’re Real Mascara for unbelievably longer-looking lashes.


Looking to do MORE for your Pores? Then the POREfessional range is for you! Try The POREfessional Primer – the No.1 premium primer in the UK,^ and now Pore Care – Benefit’s skincare range designed to treat and nourish pores, putting the joy back into your skincare routine.


*Benefit is the #1 Prestige Brow Brand in the UK

Source: The NPD Group Ltd. Value and Unit Division sales of Total Prestige Brow Segment for January to December 2023.Please email datarequest@benefitcosmetics.com for more details.


**Benefit is the #1 Prestige Mascara Brand in the UK

Source: The NPD Group Ltd. Value and Unit Division sales of Total Prestige Mascara Segment for January to December 2023. Please email datarequest@benefitcosmetics.com for more details.


^The POREfessional Primer is the No.1 selling Prestige Face Primer Product in the UK.

Source: The NPD Group Ltd. Value and Unit franchise line sales of Total Prestige Face Primer Segment for 2023 January to December. Please email datarequest@benefitcosmetics.com for more details.