MAX FACTOR
Max Factor was behind the most famous beauty transformations in the world. Through his collaborations with Marilyn Monroe, Ava Gardner and Marlene Dietrich, make-up as we know it was invented by Max Factor himself during Hollywood’s Golden Age. His vision continues today through our award-winning, high-quality products that provide make-up-artist inspired techniques and effortless, everyday glamour.
Looking for an airbrush, flawless finish from your foundation? Try our bestselling Miracle Pure Skin Reset Serum Foundation. A 2-in-1 serum formula combined with foundation providing instant perfecting coverage and a more even skin tone. Have you heard the hype about our award winning False Lash Effect mascara? Bigger, bolder lashes without the fuss of falsies! Treat yourself with our luxury, vitamin E and shea butter formula of Colour Elixir Lipstick. The luxury gold packaging makes it perfect for gifting. Get a salon finish from the comfort of your own home with Nailfinity Gel Colour. The simple two-step formula provides gel-like nails without a UV light!
We’re here to help you tap into your personal star power and reveal your most extraordinary you.
*Consumer study, 117 participants.