MY BEAUTY

Welcome to My Beauty!

Your ultimate destination for the biggest brands, latest trends & best of beauty for less

A close-up of a person smiling with two colour different colours of lipstick on their lips

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MY BEAUTY

Welcome to My Beauty! We’re your ultimate beauty destination, bringing you the latest trending looks, biggest new brands and showing you how to get the most out of your beauty shop.


Whether you’re on the hunt for a lipstick with staying power, need some party-season make-up inspiration or don’t know where to start with your skincare routine, My Beauty are here to make things simple and give you the know-how.


We love beauty just as much as you, and it’s our mission to inspire, uplift and celebrate beauty in all its forms. Want to hear more about beauty? Make sure your email consent is up to date, download the Boots app and turn on notifications. Shop beauty and receive rewards along the way!